The results of a survey conducted by Global Millennia Marketing for Bahamasgateway.com our other website on web visitors and a statistical sampling of our newsletter subscribers indicate that 71% of the more than 4,000 newsletter subscribers and 69% of our web visitors are professional men and women.

• These affluent professionals are the decision makers for major home or business purchases and vacation travel. 72% will be taking a major vacation within the next two years, and over half the subscribers interviewed intend to travel (57%) to Nassau, the Bahamas or Caribbean during the same period.
• Our visitors are predominately female (66%), have a median age of 47 years, and 61% of them consider Bahamasgateway.com their primary Bahamas website when searching for information on the Bahamas.
• Our visitors also are affecting the economy outside the Bahamas , with one-third of them traveling by air more than three times per year. An overwhelming 82% rent out-of-town hotel rooms each year, and nearly half eat in restaurants seven times or more per month.

In short, the survey indicated Bahamas Gateway continues to meet its objective of providing useful, accurate information on the Bahamas to its visitors and newsletter subscribers, and guarantees its advertisers an effective, reliable medium for reaching professional, upscale men and women.

Bahamas Gateway offers an audience of intelligent and affluent, high-income decision-maker demographics suitable for a variety of advertising campaigns.

• Affluent: One out of every two BGW visitor/subscribers has a household income exceeding US$50,000 per year. A significant percentage has household income above US$100,000 per year.
• Decision Makers: Over half of BGW visitor/subscribers are the decision makers for all family travel and/or business travel.
• Highly Educated: Over 84% percent of BGW visitor/subscribers have college educations, with 46 percent having attended or received a graduate school degree.
• Global Appeal: Two-thirds of our visitor/subscribers come from within the United States . The remaining third are international users, with Australia , Canada , Germany , Japan and the United Kingdom leading the way.

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